Gotcha!

The Gatorade Ball girl is just one of the problems I have with this new media. The Wall Street Journal is telling us it's a hoax, made up by an ad agency that didn't make the cut. Somehow it got onto blogging sites and it's become a sensation. If it is true, that it is a hoax, it's a sad day for new media and points to how easily anything can be manipulated and yet be a shot heard round the world and perceived as true within an instant.

Why do we let ourselves be fooled by things like this? If I had seen that on a picture in the newspaper or on television, I would have believed it. We've gotten so good at tricking the audience, we don't know what the truth is anymore.

Sad.